• An embarrassing admission... :-(

    Hey Josb,

    I'm really excited you decided check out PLR.me and the brandable coaching resources we offer to help people like you supercharge their marketing.


    As you likely have figured out by now...

    We're ALL about helping people create amazing content FAST...

    ...without having to write from scratch.

    I know from personal experience how hard it can be to create content you're proud of.

    I need to make an embarrassing admission...

    Before this, I was a stress management coach. 


    And there's no hiding the fact that...

    The first several years of my coaching business was a pathetic failure!

    Nobody knew me, or trusted me, or even knew I existed.

    Worse... I couldn't afford to advertise my services...

    ...and I didn't want to cold call or network all week.

    After years of struggle...

    ... and seeing so many successful coaches starting to get tons of exposure from this weird thing called "content marketing"...

    ... I finally decided to give it a shot.

    "This sounds easy," I thought. 

    So, off I went.

    Day after day, I would churn out articles, videos, graphics.

    I even spent 9 months(!!) writing a 175 page book about stress management, so I could position myself as a true authority and generate leads directly from it.

    Day after day, I would research, write and edit relentlessly. 

    I would even design the cover myself, format the pages, and buy an expensive Xerox Color Laser Printer to print the book from home! 

    *Face palm*

    FACE PALM

    But before long, I became a content marketing machine...

    ...writing sales letters and emails...

    ...learning how to create my own website...

    ...publishing books...

    ...designing graphics...

    ...shooting YouTube videos.

    Sure enough, it started to pay off.

    After a year of working my tail off, I began to get noticed and recognized as a stress management expert.

    First by Sun Media - a Canadian-wide newspaper chain that featured me in a story about stress across multiple newspapers: Toronto Sun, Ottawa Sun, and more... 

    Then by 100 Huntley Street a nationwide daytime variety show...

    Then for a 7 minute interview segment on the nationally broadcasted daytime talk show, Steven and Chris.

    Ronnie on Steven and Chris

    (You can see my media appearances here.)

    Let me tell you, Josb...

    ...LIFE WAS SWEET!

    By publishing content instead of wasting money on advertising, or cold calling, or networking...

    ...my coaching business was soaring.

    The phone was ringing off the hook.

    My website was getting thousands of visitors per day. 

    I was booked solid for coaching sessions, speaking engagements, podcasts, webinars and more.

    For the first time ever, people were pushing my competitors to the side and taking a direct path to me.

    I was the big shot authority they could trust...

    ...and they were willing to pay big bucks to hire me, instead of haggling over my rates.

    But even though content marketing was bringing in daily clients for me...

    The reality is...

    ...content marketing could be fatal for YOU.

    What people won't tell you is...

    Content marketing is hard work!

    Sure, it gives you unbeatable credibility...

    ...and gets you seen EVERYWHERE by people that matter...

    ...and will attract leads, customers, clients and even business partners...

    The problem remains...

    ... it takes up ALL your time and energy!

    From writing articles and blog posts, to writing books, shooting videos, designing websites... 

    It's a full time job.

    Heck, back then, I rarely shaved for an entire year... 

    ...and barely interacted with family and friends.

    Despite the huge exposure I was getting from content marketing...

    I knew that if I stopped...

    Someone else would take over and quickly bury my content with their own.

    And my website traffic, leads and clients? 

    It'd dry up.

    The endless content creation was getting to me.

    And the last thing I wanted to do after a busy day was to write articles, design book covers, or sit in front of a camera.

    And besides... 

    What good is a stress management coach if he is too stressed...

    ...and too tired to help his clients?

    So, the content marketing dream was over.

    Doubt set in.

    Maybe my family was right.

    Maybe I should have just stuck with the 9-5 day job after all.

    Or maybe I should ask the bank manager for a $10,000 loan so I could run some ads instead?

    Or maybe... just maybe... 

    I had it all backwards

    I was about to get the biggest "a-ha" moment of my entire professional career.

    All will be revealed tomorrow...

    Ronnie Nijmeh, Founder of PLR.me
     

    RONNIE NIJMEH
    Founder, PLR.me

    P.S. Have you explored the PLR.me Content Library yet?

    There are THOUSANDS of done-for-you coaching resources that are ready to download and brand as your own.

    Explore the Brandable Content Library...

    Done-for-you brandable coaching resources available at PLR.me

    EXPLORE OVER 11,000 BRANDABLE COACHING RESOURCES:

    New Products  |  Reports  |  Articles  | Presentations  
    Checklists  |  Fables  |  Affirmations  |  Action Guides
    Courses  |  Challenges  |  Emails  |  Graphics

    EXPLORE CONTENT MARKETING TRAINING: 

    Content Inspiration Gallery  |  Training  |  Resources

    You are receiving this email because you left your email address on plr.me. You can unsubscribe at any time, but we'll be awfully sad to see such a wonderful person go. ;-( 
     

    PLR.me, 364 Old Kingston Rd, Suite 97578, Toronto, ON M1C4Z1, Canada



  • 0 comments:

    Post a Comment